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ARTIST | DESIGNER | RAPPER

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

FL Studio

DistroKid

Sketch

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

DistroKid

Sketch

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

FL Studio

DistroKid

Sketch

Numbers I’ve moved, one company at a time.

40%

Quality-AI

Faster test setup after redesigning CoCo AI’s onboarding flow.

3×

LeadSquared

Faster design-to-dev handoff with a new design system.

₹100 Cr+

SpiceMoney

Monthly GTV driven by the Merchant Cash Support flow.

₹400 Cr

ET Money

Disbursal goal for ET Money Cash, a lending vertical built from zero.

+25%

Gaana

Lift in premium sign-ups after the app revamp and Lounges.

2 min

Toffee Insurance

To buy a policy end to end, down from a 10-minute flow.

The Craft

04

Design Systems & Scalable UI

I design and maintain UI systems that ensure consistency, accessibility, and speed across products — helping teams scale without sacrificing quality.

04

Design Systems & Scalable UI

Figma, FigJam, Framer, Illustrator, ChatGPT, Procreate

03

Research & Usability Validation

I conduct user research and usability testing to validate assumptions, uncover friction, and iterate designs based on real behavior rather than opinion.

03

Research & Usability Validation

I conduct user research and usability testing to validate assumptions, uncover friction, and iterate designs based on real behavior rather than opinion.

02

Interaction Design & Prototyping

From wireframes to high-fidelity, interactive prototypes, I design interfaces that clarify complex ideas and enable early feedback through realistic, testable experiences.

02

Interaction Design & Prototyping

From wireframes to high-fidelity, interactive prototypes, I design interfaces that clarify complex ideas and enable early feedback through realistic, testable experiences.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

The Work

A few products I've shaped end to end — from the first research conversation to shipped, measured outcomes.

Gaana Revamp
ET Money Cash
Sony Music Publishing
Toffee Partner App
01 / 04

Project Name

Role · Key result

VIEW CASE STUDY →
VIEW ALL WORK

The Path

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

The Process

From first conversations and rough sketches to tested flows and shipped products — I stay with the work end to end.

  1. 01.Discover

    Understanding the real problem

    Every project starts with listening — to users, data and stakeholders. The goal is clarity, not assumptions.

  2. 02.Define

    Setting a clear direction

    Insight becomes focus: what to build, what to skip, and why it matters. Everyone aligned before the first pixel.

  3. 03.Design

    Building the right solution

    Flows, systems and interfaces — prototyped and tested with real users until every screen earns its place.

  4. 04.Deliver

    Launching and Growing

    Shipped with engineering, measured in the wild, refined with feedback. Launch is where the learning starts.

I don't jump to screens. I listen, think with intent, and design things that actually move the needle.
Vikas Vats — UX Designer
✨

Connect to Content

Add layers or components to infinitely loop on your page.

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ARTIST | DESIGNER | RAPPER
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ARTIST | DESIGNER | RAPPER
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ARTIST | DESIGNER | RAPPER

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

FL Studio

DistroKid

Sketch

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

DistroKid

Sketch

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

FL Studio

DistroKid

Sketch

Numbers I’ve moved, one company at a time.

40%

Quality-AI

Faster test setup after redesigning CoCo AI’s onboarding flow.

3×

LeadSquared

Faster design-to-dev handoff with a new design system.

₹100 Cr+

SpiceMoney

Monthly GTV driven by the Merchant Cash Support flow.

₹400 Cr

ET Money

Disbursal goal for ET Money Cash, a lending vertical built from zero.

+25%

Gaana

Lift in premium sign-ups after the app revamp and Lounges.

2 min

Toffee Insurance

To buy a policy end to end, down from a 10-minute flow.

The Craft

04

Design Systems & Scalable UI

I design and maintain UI systems that ensure consistency, accessibility, and speed across products — helping teams scale without sacrificing quality.

04

Design Systems & Scalable UI

Figma, FigJam, Framer, Illustrator, ChatGPT, Procreate

03

Research & Usability Validation

I conduct user research and usability testing to validate assumptions, uncover friction, and iterate designs based on real behavior rather than opinion.

03

Research & Usability Validation

I conduct user research and usability testing to validate assumptions, uncover friction, and iterate designs based on real behavior rather than opinion.

02

Interaction Design & Prototyping

From wireframes to high-fidelity, interactive prototypes, I design interfaces that clarify complex ideas and enable early feedback through realistic, testable experiences.

02

Interaction Design & Prototyping

From wireframes to high-fidelity, interactive prototypes, I design interfaces that clarify complex ideas and enable early feedback through realistic, testable experiences.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

The Work

A few products I've shaped end to end — from the first research conversation to shipped, measured outcomes.

Gaana Revamp
ET Money Cash
Sony Music Publishing
Toffee Partner App
01 / 04

Project Name

Role · Key result

VIEW CASE STUDY →
VIEW ALL WORK

The Path

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

The Process

From first conversations and rough sketches to tested flows and shipped products — I stay with the work end to end.

  1. 01.Discover

    Understanding the real problem

    Every project starts with listening — to users, data and stakeholders. The goal is clarity, not assumptions.

  2. 02.Define

    Setting a clear direction

    Insight becomes focus: what to build, what to skip, and why it matters. Everyone aligned before the first pixel.

  3. 03.Design

    Building the right solution

    Flows, systems and interfaces — prototyped and tested with real users until every screen earns its place.

  4. 04.Deliver

    Launching and Growing

    Shipped with engineering, measured in the wild, refined with feedback. Launch is where the learning starts.

I don't jump to screens. I listen, think with intent, and design things that actually move the needle.
Vikas Vats — UX Designer
✨

Connect to Content

Add layers or components to infinitely loop on your page.

Loading: 1%
Book a Call
Loading pass
ARTIST | DESIGNER | RAPPER
Loading: 1%
Book a Call
Loading pass
ARTIST | DESIGNER | RAPPER
Loading: 1%
Book a Call
Loading pass
ARTIST | DESIGNER | RAPPER

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

FL Studio

DistroKid

Sketch

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

DistroKid

Sketch

Hi,I’mVikas,aUXLeaderwith8.5+yearsacrossfintech,insurtech,musicandAI.IledthedesignofETMoneyCash,builtmerchanttoolsatSpiceMoneythatmove₹100Cr+amonth,redesignedlisteningatGaana,andnowleaddesignforCoCoAIatQuality-AI.

Years designing8.5+
Monthly GTV driven at SpiceMoney₹100 Cr+
Merchant churn reduced5–10%
Teams shipped with7
Design systems built3
EducationBFA, College of Art Delhi

The stack I rely on

I don’t collect tools, I collect workflows. Every one here has shipped something real: a design system, an AI agent, or a track on Spotify.

Figma

Framer

Sketch

Illustrator

Photoshop

After Effects

Claude

ChatGPT

Midjourney

Notion

Slack

Jira

FL Studio

DistroKid

Sketch

Numbers I’ve moved, one company at a time.

40%

Quality-AI

Faster test setup after redesigning CoCo AI’s onboarding flow.

3×

LeadSquared

Faster design-to-dev handoff with a new design system.

₹100 Cr+

SpiceMoney

Monthly GTV driven by the Merchant Cash Support flow.

₹400 Cr

ET Money

Disbursal goal for ET Money Cash, a lending vertical built from zero.

+25%

Gaana

Lift in premium sign-ups after the app revamp and Lounges.

2 min

Toffee Insurance

To buy a policy end to end, down from a 10-minute flow.

The Craft

04

Design Systems & Scalable UI

I design and maintain UI systems that ensure consistency, accessibility, and speed across products — helping teams scale without sacrificing quality.

04

Design Systems & Scalable UI

Figma, FigJam, Framer, Illustrator, ChatGPT, Procreate

03

Research & Usability Validation

I conduct user research and usability testing to validate assumptions, uncover friction, and iterate designs based on real behavior rather than opinion.

03

Research & Usability Validation

I conduct user research and usability testing to validate assumptions, uncover friction, and iterate designs based on real behavior rather than opinion.

02

Interaction Design & Prototyping

From wireframes to high-fidelity, interactive prototypes, I design interfaces that clarify complex ideas and enable early feedback through realistic, testable experiences.

02

Interaction Design & Prototyping

From wireframes to high-fidelity, interactive prototypes, I design interfaces that clarify complex ideas and enable early feedback through realistic, testable experiences.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

01

UX Strategy & Architecture

I shape product direction by aligning user intent, business goals, and system thinking — defining flows, hierarchy, and structure before moving into execution.

The Work

A few products I've shaped end to end — from the first research conversation to shipped, measured outcomes.

Gaana Revamp
ET Money Cash
Sony Music Publishing
Toffee Partner App
01 / 04

Project Name

Role · Key result

VIEW CASE STUDY →
VIEW ALL WORK

The Path

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

Quality-AI

Sr. UX Designer leading CoCo AI's UX, with a design system built from scratch.

Feb 2026–Present

AI Product UX

Design Systems

DOWNLOAD RESUME

01

/05

The Process

From first conversations and rough sketches to tested flows and shipped products — I stay with the work end to end.

  1. 01.Discover

    Understanding the real problem

    Every project starts with listening — to users, data and stakeholders. The goal is clarity, not assumptions.

  2. 02.Define

    Setting a clear direction

    Insight becomes focus: what to build, what to skip, and why it matters. Everyone aligned before the first pixel.

  3. 03.Design

    Building the right solution

    Flows, systems and interfaces — prototyped and tested with real users until every screen earns its place.

  4. 04.Deliver

    Launching and Growing

    Shipped with engineering, measured in the wild, refined with feedback. Launch is where the learning starts.

I don't jump to screens. I listen, think with intent, and design things that actually move the needle.
Vikas Vats — UX Designer
✨

Connect to Content

Add layers or components to infinitely loop on your page.